A Look at Agency Life and Why is Design Important to Marketing? | Co-Host: Heather Waldron | Passion Behind The Art 183
Description
In this episode, Darold catches up with his friend and former colleague, Heather Waldron. Heather serves as Art Director at M&R Marketing, a full-service marketing agency in Macon, GA. She also uses her artistic gifts in various freelance art and design projects. Darold and Heather discuss the importance of design in advertising, the differences between agency and freelance work, and what the best question you can ask your clients is. We even get into how seriously sports fans take the designs of their favorite teams.
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